Owns email marketing, Salesforce Marketing Cloud campaigns, audience segmentation, customer journeys, website content, and marketing automation. Maintains WordPress and digital platforms, troubleshoots integrations and data issues, analyzes campaign and website performance, and improves processes through SQL, Excel, scripting, APIs, and automation. Collaborates with marketing, business enablement, and development teams while managing priorities, documentation, accessibility, and search optimization.

Oversee India accounting operations, including general ledger, payables, receivables, fixed assets, closing, consolidations, and financial reporting under India and US GAAP. Lead tax compliance, audits, internal controls, budgeting, forecasting, and regulatory reporting. Manage and develop the accounting team, partner with global and local leadership, and support strategic initiatives such as expansion, mergers, acquisitions, and financial due diligence.

The VOG Data Specialist supports Lincoln's valuation platform, ensuring data quality in the private market database and assisting with valuation challenges.