Lead creative vision and output across websites, landing pages, paid ads, social, and content. Manage and mentor writers and designers, set quality standards, integrate AI-assisted workflows, collaborate with SEO/paid/strategy teams, and drive conversion-focused marketing that delivers measurable results.

Execute end-to-end on-page SEO: research keywords and intent, create content briefs, optimize metadata, headings, internal links, and structured data, validate technical SEO (indexing, canonicalization), implement updates in WordPress, monitor performance with SEO tools, and collaborate with strategists, writers, and developers to improve search visibility, UX, and conversions.