Lead end-to-end architecture, solution design, integrations, technical governance, performance optimization, and delivery for enterprise Salesforce Commerce Cloud B2C implementations. Review designs and code, guide development teams, assess risks, resolve production issues, and collaborate with business, QA, DevOps, and product stakeholders. Develop technical documentation, participate in architecture workshops, and shape technical roadmaps while ensuring SFCC best practices and release governance.

Lead enterprise solution architecture across Adobe Experience Cloud products and teams. Design scalable frameworks for reliability, monitoring, governance, automation, data quality, operational insights, and business value measurement. Identify capability gaps, develop architecture patterns or prototypes, guide implementation teams, influence product roadmaps, and translate platform signals into executive KPIs and decision-ready insights.

Lead and own end-to-end enterprise e-commerce architecture, designing cloud-native, headless/composable solutions and integrations (CDP, OMS, PIM, ERP). Lead technical delivery of large-scale implementations, manage multi-disciplinary squads, mitigate technical risks during peak events, run architecture workshops and pre-sales, and advise C-level stakeholders on technical strategy.