Own the company’s YouTube growth end to end by planning, producing, editing, and optimizing video content. Develop channel strategy, conduct audience and competitor research, improve discoverability through SEO and metadata, analyze performance data, and run experiments across formats, hooks, cadence, and promotion. Collaborate with marketing, design, and cross-functional teams to align content with brand and business goals while staying current on YouTube trends and platform updates.
Fynd is a frontier technology company. We started at the intersection of technology and retail because that is where technology was the least available. Over the years, we became one of India’s largest retail technology platforms. But retail was the entry point, not the boundary.
Today, Fynd builds intelligent software that runs business operations. Not tools that help people work faster, but systems that absorb entire functions: manufacturing, marketing, logistics, commerce, quality control. We sit inside our customers’ businesses, harvest deep domain context, and build AI systems that operate autonomously. We are expanding from retail into manufacturing, generative media, physical AI, and healthcare.
The role in one line :
Own the end-to-end growth of the company’s YouTube presence by creating engaging, high-performing video content and executing data-driven growth strategies. This role will shape how the brand shows up on YouTube, driving audience acquisition, engagement, and business impact through compelling storytelling, optimization, and continuous experimentation.
What you'll own :
- Plan, create, and edit engaging YouTube videos aligned with brand goals and audience interests.
- Develop and execute a YouTube content strategy to grow subscribers, views, watch time, and engagement.
- Conduct audience and competitor research to identify content opportunities, trends, and growth levers.
- Optimize video titles, thumbnails, descriptions, tags, and playlists for discoverability and performance.
- Analyze channel and video performance using YouTube Analytics and other reporting tools, and translate insights into action.
- Collaborate with marketing, design, and cross-functional stakeholders to align content with broader campaigns and business objectives.
- Experiment with formats, hooks, publishing cadence, and promotional tactics to improve channel growth.
- Stay current on YouTube trends, platform updates, and best practices in digital video marketing.
What we're looking for:
Technical Skills- YouTube content strategy
- Video production and editing
- YouTube SEO and metadata optimization
- Audience growth and channel analytics
- Digital marketing and content distribution
- A/B testing and experiment design
- Performance reporting and dashboard analysis
- Creative storytelling
- Analytical thinking
- Cross-functional collaboration
- Strong communication
- Ownership and accountability
- Adaptability
What do we offer?
Growth
At Fynd, growth is limitless. We nurture a culture that encourages innovation, embraces challenges, and supports continuous learning. As we expand into new product lines and global markets, we’re seeking talented individuals eager to grow with us.
We believe in empowering our people to take ownership, lead with confidence, and shape their careers.
- Learning Wallet: Enrol in external courses or certifications to upskill—we’ll reimburse the costs to support your development.
Culture
We believe in building strong teams and lasting connections.
- Regular community engagement and team-building activities
- Biannual events to celebrate achievements, foster collaboration, and strengthen our workplace culture
Wellness
Your well-being is our priority. Comprehensive Mediclaim policy for you, your spouse, children, and parents
Work Environment
We thrive on collaboration and creativity. Our teams work from the office five days a week to encourage open communication, teamwork, and innovation.
Join us to be part of a dynamic environment where your ideas make an impact!
Fynd Mumbai, Maharashtra, IND Office
Mumbai, India
Similar Jobs
Artificial Intelligence • Cloud • HR Tech • Information Technology • Productivity • Software • Automation
Drives enterprise CRM and industry solutions sales across an assigned territory, particularly within India’s BFSI sector. Responsibilities include developing sales strategies, engaging executive stakeholders, managing complex sales cycles, closing opportunities, maintaining customer relationships, expanding revenue, supporting partners, forecasting, and using CRM, AI, and data-management tools. Occasional travel may be required.
Top Skills:
AICRMCustomer Service ManagementErpSales Force AutomationServicenow
Financial Services
Analyze large, complex datasets to produce actionable insights for card marketing and campaign performance. Build dashboards, perform trend and behavioral analyses, communicate results to stakeholders and senior leadership, and partner cross-functionally to support growth and decision-making.
Top Skills:
AlteryxDatabricksPythonRSASSnowflakeSQLTableau
Financial Services
Designs and operates reliable, scalable applications and infrastructure using code, cloud platforms, automation, CI/CD, observability, and SRE practices. Responsibilities include implementing infrastructure as code, monitoring SLOs, troubleshooting complex incidents, improving deployment processes, reducing toil, conducting postmortems, and supporting containerized microservices. The role also uses authorized AI capabilities for incident triage while validating recommendations and protecting sensitive operational data.
Top Skills:
.NetAmazon EksArgocdAWSCi/CdContainer OrchestrationContainersDynatraceFluxGatekeeperGitlab CiGrafanaHelmIamIbm MqIstioJavaJenkinsKafkaKubernetesKustomizeLinkerdLinuxMongoDBOpaOpentelemetryOraclePrometheusPythonSplunkSpring BootTerraformTls/SslUnixVaultVpc
What you need to know about the Mumbai Tech Scene
From haggling for the best price at Chor Bazaar to the bustle of Crawford Market, the energy of Mumbai's traditional markets is a key part of the city's charm. And while these markets will always have their place, the city also boasts a thriving e-commerce scene, ranking among the largest in the region. Driven by online sales in everything from snacks to licensed sports merchandise to children's apparel, the local industry is worth billions, with companies actively recruiting to meet the demands of continued growth.
