The Social Media Strategist will develop and execute strategies, manage content across APAC markets, analyze performance metrics, and drive audience engagement for a fintech brand.
A leading global fintech company is seeking a Social Media Strategist (Freelance, Remote) to support brand and content initiatives across APAC markets. This is a freelance opportunity suited for candidates with strong experience in social strategy, audience growth, campaign planning, and platform management within fast-paced digital or technology-driven environments.
The ideal candidate understands how to build engaging social narratives, localise content for regional audiences, and drive measurable engagement across multiple channels.
RequirementsResponsibilities
- Develop and execute social media strategies across APAC markets.
- Plan and manage content calendars aligned with brand, campaign, and product priorities.
- Create platform-specific social strategies for channels such as LinkedIn, Instagram, X, TikTok, Facebook, and YouTube.
- Work closely with internal stakeholders including brand, content, creative, and marketing teams.
- Support campaign launches, partnerships, product announcements, and brand storytelling initiatives.
- Analyse social performance metrics and provide actionable insights and optimisation recommendations.
- Monitor social trends, platform updates, and competitor activity across fintech and technology sectors.
- Support community engagement and audience growth initiatives where required.
- Coordinate with designers, creators, agencies, or freelancers to deliver social assets and campaigns.
- Proven experience in social media strategy, digital marketing, or content strategy roles.
- Strong understanding of social media platforms, audience engagement, and content performance metrics.
- Experience managing regional or APAC-focused campaigns preferred.
- Background in fintech, technology, consumer tech, finance, or high-growth startups is highly preferred.
- Ability to balance brand storytelling with performance-driven social execution.
- Strong copywriting, communication, and stakeholder management skills.
- Experience using social analytics, scheduling, and reporting tools.
- Comfortable working in a fast-paced, collaborative, and remote environment.
Similar Jobs
Artificial Intelligence • Fintech • Information Technology • Logistics • Payments • Business Intelligence • Generative AI
Lead APAC marketing to drive new business and expansion via GTM alignment, ABM, and multi-channel campaigns. Partner with sales, customer success and product to build pipeline, forecast and manage budgets, run events/webinars, and use MarTech and analytics to optimize regional programs across Australia, Japan and Southeast Asia.
Top Skills:
6SenseDemandbaseLinkedin Campaign ManagerMarketoOutreachSalesforceSendoso
Artificial Intelligence • Machine Learning • Natural Language Processing • Software • Conversational AI
The role involves researching and developing large language models (LLMs) with a focus on transformer architecture, data curation, distributed training, and optimization. Responsibilities include conducting experiments, collaborating with teams, and staying updated on deep learning advancements.
Top Skills:
Distributed ComputingLarge Language ModelsPythonPyTorchTransformer Architectures
Information Technology • Software • Financial Services • Big Data Analytics
SREs at Citadel focus on optimizing and maintaining system reliability, performance, and automation for investment applications, collaborating closely with teams.
Top Skills:
Ci/CdCSSJavaScriptPythonReactSQL
What you need to know about the Mumbai Tech Scene
From haggling for the best price at Chor Bazaar to the bustle of Crawford Market, the energy of Mumbai's traditional markets is a key part of the city's charm. And while these markets will always have their place, the city also boasts a thriving e-commerce scene, ranking among the largest in the region. Driven by online sales in everything from snacks to licensed sports merchandise to children's apparel, the local industry is worth billions, with companies actively recruiting to meet the demands of continued growth.
