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ISMG - Information Security Media Group

Social Media Executive

Posted 4 Days Ago
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Mumbai, Maharashtra
Mid level
Mumbai, Maharashtra
Mid level
The Social Media Executive will develop and execute social media strategies, manage content creation across platforms, run organic and paid campaigns, analyze performance metrics, and stay updated with trends. This role requires collaboration with the team and creativity in content production.
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About Us
ISMG is a global intelligence firm linking professionals and businesses with cutting-edge technology, AI, and cybersecurity advancements via industry-leading news, research, dynamic events, strategic education, and specialized marketing services. With a portfolio of over 20 brands, 38 digital media platforms, and more than 400 in-person and virtual events held annually, we connect with a global audience of over 1.8+ million subscribers.
We pride ourselves on producing worldwide up-to-date breaking news and top notch digital content tackling the many issues facing practitioners in the industry today, tomorrow, and yesterday. Our unwavering commitment to addressing the evolving needs of professionals in today's digital age, underscores our ability to anticipate and lead through digital transformation. By leveraging our advanced industry knowledge and vast network of media properties, we're able to provide customers with a diverse portfolio of effective and customizable lead generation and brand dominance solutions to meet their unique organizational needs.
The Opportunity
ISMG is seeking a Social Media Executive to join our team and to join our team and manage the production of social media content across our social platforms. In this role, you will support social media activities, campaigns, and marketing initiatives for ISMG's diverse global brands, collaborating on the strategy and production of social media marketing content for the organization.
Our deal candidate is highly creative, thrives in fast-paced environments, has strong multi-tasking skills with the ability to manage multiple projects simultaneously, works well as part of a team, and is a strong communicator.

Responsibilities

  • Developing and executing social media strategies in collaboration with the team.
  • Managing content creation and delivery across various social media platforms for ISMG's brand portfolio.
  • Building organic and paid social media campaigns via LinkedIn, X, and Google ad platforms based on business objectives.
  • Utilizing social media management tools such as Hootsuite and Sprinklr.
  • Analysing Social Media campaign performance and sharing insight reports for data-driven decision making.
  • Staying up-to-date with latest trends, tools, and best practices in social media and performance advertising to ensure ISMG remains competitive in today’s market.

Qualifications
 

  • Experience managing and publishing content on various social media platforms
  • Ability to build social media campaign plans (organic and paid) via LinkedIn, X, and Google ad platforms based on objectives and define clear ROIs
  • Experience managing corporate social media pages and YouTube channels, with strong social content and copywriting skills, catering to a B2B audience
  • Experience delivering social media as-a-service internally within an organization along with community and reputation management experience is a plus
  • Good understanding of third-party social media management tools (analytics, publishing, Scheduling, listening)—e.g., Hootsuite, Sprinklr, etc.
  • Experience managing and coordination with external agency(s) to execute campaigns
  • Ability to analyse and report metrics and insights from organic and inorganic campaigns
  • Strong organization and ability to work independently and manage multiple projects
  • Creative, innovative, and out-of-the-box thinking is encouraged
  • Excellent command of the English language and excellent written and verbal skills

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