At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.
ABOUT THE ROLE
Reporting to the Director, you will drive the strategic engagement for Platforms and digital clients in India; finding and maintaining client relationships, growing business revenue and delivering against sales goals.
Drive strategic engagement within the Platforms & Digital Media Sales Group (MSG) within Audience Measurement Commercial,
Building go-to-market strategies and client-specific account plans to expand our business with existing clients.
Working as part of our Asia Platforms & Digital Team, use sharing best practices across other markets, and driving cross-country engagements and contracts for international customers.
Your personal objectives and those of the whole team are Revenue Growth and increased client penetration within Platforms & Digital
ROLE RESPONSIBILITIES
- Account Engagement:
- Engage with client to understand product relevance, risks and competition entrenchment and come up with plans for business retention, renewals and competition at bay
- Understand business needs and potential for upsell and cross sell opportunities including product relevance to broader team
- Develop relationship/ reach access within the client not limited to core team but stakeholders as well including marketing and CXO level
- Responsible for bringing in new business opportunities and prospective clients in the Platforms and digital space.
- Undertake sales activities independently, tracking opportunities and pipelines daily and reporting progress weekly.
- Initiate ideas and thoughtful insights into new initiatives for clients, showing competency, mastery and consultative influential skills.
- Develop and maintain open-channel communication with top-level clients to create and foster business opportunities.
- Build clear account plans, outlining growth strategies and key contacts.
- Lead and promote strategic conversations and meetings with clients with the aim of resulting in traceable business opportunities.
- Further, foster strategic client relationships with the aim of providing impactful solutions to clients’ business issues.
- Keep abreast with the latest developments in ad tech, market research and media, to propose refinements to current processes and approaches.
- Drive annual contract renewals and develop new business opportunities to further grow the business.
- Accountable for the financial KPIs (revenue and margin commitment) with quality, speed of delivery and productivity targets as assigned
- Contribute to the overall team plan by generating revenue and/or cost-saving ideas
- Drives and grows Nielsen business in revenue and margin (for repeat clients).
QUALIFICATIONS & SKILLS
- Minimum 5+ years of prior working experience in the Platforms and digital or Media Agency space.
- Proven track record of managing the sales pipeline, delivering business growth and hitting revenue targetsExperience in using the Digital products e.g. CMV, TAM, Ad Intel, DAR, and TAR (Nielsen audience measurement) is an added advantage.
- Excellent verbal and written communication skills in both English and Local language, including presenting to C-Suite clients.
- Intellectually curious, critical thinker and impact-driven.
- Can-do attitude, with a reputation for providing clarity and creating positive energy.
- Highly collaborative, open to ideas and can build strong relationships with external clients and internal business partners.
- Well-organized with the ability to plan and prioritize; Meticulous with strong attention to detail and strong interpersonal skills with a collaborative mindset to work well with other
ABOUT NIELSEN
As the arbiter of truth, Nielsen Global Media fuels the media industry with unbiased, reliable data about what people watch and listen to. To discover what’s true, we measure across all channels and platforms—from podcasts to streaming TV to social media. And when companies and advertisers are armed with the truth, they have a deeper understanding of their audiences and can accelerate growth.
Do you want to move the industry forward with Nielsen? Our people are the driving force. Your thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around maximizing a new technology or you see a gap in the market, we are here to listen and act. Our team is made strong by a diversity of thoughts, experiences, skills, and backgrounds. You’ll enjoy working with smart, fun, inquisitive colleagues, who are passionate about their work. Come be part of a team that motivates you to do your best work!
What We Do
Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future.
An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.
