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WPP

Senior Manager - Digital

Posted 20 Days Ago
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In-Office
Mumbai, Maharashtra
Mid level
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In-Office
Mumbai, Maharashtra
Mid level
The Senior Manager - Digital will lead digital media planning and execution, optimize campaigns, develop strategies, and maintain client relationships.
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About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

About EssenceMediacom: A Leading WPP Media Brand,

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data &

technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

Reporting of the role 

This role reports to: Associate Director - Digital

3 best things about the job: 

  1. Opportunity to be the best amongst the best.
  2. Working within a proven, fast growing team servicing some of the biggest brands in the country. 
  3. Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency.

In three months: 

  • Worked on digital media plans for some of the finest clients in the country 
  • Mapped new digital opportunities for the client 

In six months: 

  • Made effective yet efficient digital media plans 
  • Pushed innovating concepts to drive revenues 

In 12 months: 

  • You will help evolve the planning principles, measurement tools, publisher partners, measurement metrics that your set of brands work with and work closely with the strategy team to build brand specific strategies.  Helped on new business pitches.

What your day job looks like :

  • Hands on digital media planning, buying experience 
  • Develop digital media plans and approach basis consumer insights and digital media dynamics 
  • Deliver media plans, campaign scheduling 
  • Define campaign KPIs 
  • Continuous plan optimization to deliver maximum ROI 
  • Review campaign performance 
  • Proactively identify new opportunities and pitch innovative ideas 
  • Help on new business pitches 
  • Client servicing and manage day to day client relationship to meet their digital requirements. 
  • Meet revenue targets and drive incremental billing and revenue 

Skills and Experience:

  • Minimum 3+ Years of experience handling Digital 
  • Basic understanding on digital campaign, buying metrics, search 
  • Basic understanding of digital tools – Comscore, Ad serving, Adwords 
  • Basic understanding of reach & frequency planning for a brand 
  • Willingness to learn, unlearn, relearn basic concepts of digital planning, buying 
  • Willingness to question and test all principles 
  • Willingness to test and use new measurement tools 
  • Good written, verbal communication and presentation skills – PPT and delivering presentations 

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice for more information on how we process the information you provide. 

Top Skills

Ad Serving
Adwords
Comscore

WPP Mumbai, Maharashtra, IND Office

Chhatrapati Shivaji Maharaj International Airport Road, Mumbai, Maharashtra, India, 400099

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