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The LEGO Group

PR & Partnerships Manager, Marketing

Posted One Month Ago
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In-Office
Mumbai, Maharashtra, IND
Senior level
In-Office
Mumbai, Maharashtra, IND
Senior level
Manage PR, partnership marketing, and strategic communications for LEGO in India. Develop owned and earned media ecosystems, increase share of voice, lead agency and stakeholder collaboration, execute events, present recommendations, and track performance to optimize plans. The role requires strong consumer brand marketing, digital-first communications, media relations, negotiation, analytics, writing, and presentation skills.
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Job Description

We are looking for an experts with experience in managing IP partnerships, demonstrates strong PR agency management skills, brings extensive media experience as digital native for global brands in India.

No relocation assistance is offered for this position

Core Responsibilities:

  • Develop strategic communication and partnership marketing strategy to deliver positive business impacts

  • Take a lead role in developing sustainable communicaiton ecosystem including owned/earned media

  • Establish robust communiation plan to increase LEGO’s SOV among target audiences

  • Demonstrate to work with both internal and external key stakeholders

  • Develop and present business recommendations to leadership as necessary.

  • Track and analyze business performance versus plan, and make real-time adjustments.

Do you have what it takes?

  • Minimum 6-8 years of experience in consumer brand marketing (ideally with kids / family products).

  • Strong understanding “Audience First/Digital First” approaches and solid experiences in developing holistic marketing communications plans in collaborations Marketing and Sales team.

  • Proven track of success in planning and executing PR and Partnership Marketing strategy (including Event) in a fast paced environment

  • Results orientated with successful experience in decision making, analytics, and time management.

  • Effective relationship builder and negotiator who can collaborate across functions and business units

  • Effective presentation and writing skills with the ability to convey a compelling and concise message and to engage and inspire colleagues

  • Ability to work in complex organizations with constraints on processes, resources and flexibilities

  • Takes own initiative in making recommendations.

#LI-JY2

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

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