Hudson Information Technology and Manpower Services

Performance Marketing Executive

Reposted One Month Ago

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In-Office

Mumbai, Maharashtra, IND

Mid level

In-Office

Mumbai, Maharashtra, IND

Mid level

Manage and optimize Meta and Google Ads campaigns, implement and monitor conversion tracking (GA4, Meta Pixel, GTM), analyze performance, report insights, and run A/B tests and landing page optimizations. Work with Shopify and D2C brands, support remarketing and lifecycle/email campaigns, and continually improve acquisition performance through data-driven analysis.

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Requirements

Bachelor's degree in Marketing, Business, or a related field.
2–4 years of experience in Performance Marketing.
Hands-on experience managing Meta Ads and Google Ads campaigns.
Strong understanding of Google Analytics (GA4), Meta Pixel, Google Tag Manager, and conversion tracking.
Experience working with Shopify and D2C brands is highly preferred.
Excellent analytical and problem-solving skills.
Strong communication and reporting abilities.

Preferred Skills

Experience in D2C, FMCG, Skincare, Cosmetics, Wellness, or Consumer Brands.
Knowledge of email marketing, remarketing, and customer lifecycle campaigns.
Experience with A/B testing and landing page optimization.
Familiarity with tools such as Hotjar, Microsoft Clarity, Canva, and Looker Studio is an added advantage.

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