Marketing Coordinator, Segment Marketing – Financial Corporates

About the Role:

Grade Level (for internal use):

09

The role: Marketing Coordinator, Segment Marketing – Financial Corporates

The location: Islamabad, PK

The Team: You will join a very creative and enthusiastic global demand generation marketing team that is responsible for driving engagement with current clients and generating qualified leads for new business. We achieve this through a diverse marketing mix of events, web, email, advertising and social media, and strive to communicate the value of our solutions through efficient operations and tactical expertise. Our team spans the globe, yet we remain in tight collaboration and communication through team meetings and seamless workflow technology.

The Impact: Your position is critical to support the segment marketing team, with alignment and focus specifically on the Financial Institutions segments. The Marketing Coordinator will work under the direction of the Senior Marketing Manager to assist in the development and implementation of various campaigns to engage clients and drive lead generation as they relate to larger business strategy. The Marketing Coordinator will also engage with other demand generation marketing teams, as well as product and commercial team members to understand S&P Global Market Intelligence’s solutions, our target persona workflows, go-to-market strategies, and the competitive landscape. 

What’s in it for you:

In this role, you will:

• Work on a global marketing team as part of a Fortune 500 company that is over 150 years old
• Have an opportunity to work on high-visibility projects
• Develop skills for popular industry tools, including database CRM (Salesforce) and marketing automation software (Marketo)
• Cultivate copywriting skills and gain familiarity with the concept of brand voice
• Discover the value of a multi-channel approach to achieving results
• Quantify marketing campaign performance by learning and analyzing key engagement metrics

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Responsibilities:

• Marketing communications – Utilize strong copywriting skills to create various forms of content including producing web and advertising copy, social posts, and email campaigns aligned to the business’ growth strategy. Learn to analyze and measure the performance to maximize reach and effectiveness.
• Event support & management – Work closely with the Event team and business areas to assist in the execution of trade show and webinar participation, including pre-event communication, attendee check-ins, and post-event lead processing as well as understand event KPIs; suggest opportunities for event optimization.  
• Cross functional teams – Collaborate with cross-functional teams (Events, Marketing Ops, Sales Ops, Education, Design, Compliance, Branding) to support the project management and delivery of all marketing activity and provide timely updates.
• Sales enablement – Develop sales collateral and materials to help Sales communicate the value proposition of products and support the selling process of those products.

What we’re looking for:

Basic Qualifications / Skill Set:

• Bachelor’s or MBA Degree in Marketing, English, Business, Finance or equivalent education and experience.
• Minimum 2+ years’ experience working in a marketing, agency client servicing or equivalent experience, preferably in banking and insurance Institutes.
• Excellent communication skills (oral/written)for stakeholder management, basic-to-intermediate knowledge of MS Excel skills and proficiency utilizing Microsoft Office products including database is required.
• Strong organizational skills required to prioritize multiple initiatives and projects concurrently and meet established deadlines.
• Ability to independently work as a contributing member in a high-paced and focused team with minimal directions.

Preferred Qualifications / Skill Set:

• Long-term interest in a career in marketing
• Comprehensive understanding of segment personas and the S&P Global Market Intelligence products/solutions that support their workflows (deep familiarity with banking and capital markets)
• Initiative driven, Can do attitude

About S&P Global Market Intelligence
At S&P Global Market Intelligence, a division of S&P Global we understand the importance of accurate, deep and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction.
For more information, visit www.spglobal.com/marketintelligence.

What’s In It For You?

Our Purpose:

Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world.
Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress.

Our People:

We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.
From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.

Our Values:
 

Integrity, Discovery, Partnership

At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
Benefits:

We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.
Our benefits include: 

• Health & Wellness: Health care coverage designed for the mind and body.

• Flexible Downtime: Generous time off helps keep you energized for your time on.

• Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.

• Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.

• Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.

• Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.

For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries

Diversity, Equity, and Inclusion at S&P Global:
At S&P Global, we believe diversity fuels creative insights, equity unlocks opportunity, and inclusion drives growth and innovation – Powering Global Markets. Our commitment centers on our global workforce, ensuring that our people are empowered to bring their whole selves to work. It doesn’t stop there, we strive to better reflect and serve the communities in which we live and work, and advocate for greater opportunity for all.
 

20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning)