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WPP

Manager - Ecommerce

Posted Yesterday
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In-Office
Mumbai, Maharashtra, IND
Mid level
In-Office
Mumbai, Maharashtra, IND
Mid level
This role involves managing e-commerce media planning and execution, developing campaign strategies, and collaborating with internal teams and clients across major platforms like Amazon and Flipkart.
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About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 
Role Summary and Impact Reporting of the role

This role reports to the Group Head-Ecommerce

3 best things about the job:
  1. Opportunity to work with one of the fastest growing industry
  2. Culture of learning, opportunities, creativity, and teamwork
  3. Opportunity to work with some of the biggest brands across industries
In this role, your goals will be:

In Three months:

  • Develop and advice on campaign strategies for clients across marketplaces, quick commerce and grocery platforms, in accordance with brand goals
  • Ensure consistent and efficient planning, execution, analysis, and optimization of campaigns as per brand’s objectives to ensure stellar customer experience
  • Review performance of key metrics against set goals, benchmarks and previous performance
  • Work closely with the internal stake holders / subject matter experts / channel intelligence team to ensure comprehensive e-commerce approach for both media & non- Media
  • Identify trends, benchmarks and best practices
  • Maintain P&L to ensure profitability and optimum utilization of resources for concerned

In Six months:
  • You will have started making significant business impact through your understanding, knowledge, and initiatives

In Twelve months:
  • You would have successfully accelerated this vertical in the agency

Responsibilities of the role:
  • WPP Media is seeking a Manager-Ecommerce with 3-5 years of work experience who will be responsible for managing the e-commerce media planning & execution for one of the largest CPG clients in India
  • Experience in working across search campaigns and display campaigns across platforms like Blinkit, Swiggy Instamart, Zepto, Amazon, FK
  • He/she will work as part of an integrated offline + digital team that manages the entire ecommerce media strategy, planning & deployment mandate for the client in the India
  • He/she will lead all campaign operations and reporting across Amazon, Flipkart and other digital platforms in collaboration with internal client team and also the digital + e-commerce team POCs at the client end.

Minimum qualifications:
  • Bachelor’s degree
  • 3-5 years’ experience in Experience preferable at brand side or private label at ecommerce platforms
  • Any experience on platform search on ecommerce sites is a plus
  • Sound knowledge of prevailing procedures and ways of working in e-commerce & overall Digital marketing
  • Unmatched supervision, research, and troubleshooting
  • Exceptional consulting and quality assurance abilities
  • Exceptional presentation and communication skills
  • Analytical, organized and detail-oriented
  • Collaborative partner, even tempered in a deadline-driven environment
  • Assertive and collaborative with ability to motivate others to succeed

Must haves
  • Prior experience of working with eCommerce Marketplace platforms or brands handling marketplace media or media agencies handling performance marketing on marketplaces
  • Experience on Quick
  • Expertise and thorough understanding of e-commerce business and media landscape
  • Hands On with MS Excel, Amazon Pi, Flipkart Brand Insights and respective ad platforms
  • Good to have - prior experience of handling client/ brand relationships, Planning & Strategy exposure

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice for more information on how we process the information you provide. 

WPP Mumbai, Maharashtra, IND Office

Chhatrapati Shivaji Maharaj International Airport Road, Mumbai, Maharashtra, India, 400099

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What you need to know about the Mumbai Tech Scene

From haggling for the best price at Chor Bazaar to the bustle of Crawford Market, the energy of Mumbai's traditional markets is a key part of the city's charm. And while these markets will always have their place, the city also boasts a thriving e-commerce scene, ranking among the largest in the region. Driven by online sales in everything from snacks to licensed sports merchandise to children's apparel, the local industry is worth billions, with companies actively recruiting to meet the demands of continued growth.

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