Manager, Consulting Services - Marketing Solutions

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What We'll Bring:

We Are TransUnion:
TransUnion (TU) is a major credit reference agency globally, and we offer specialist services in credit solutions; marketing solutions; fraud, identity and risk solutions; and trusted call solutions. TransUnion CIBIL is a household name in India when it comes to credit score and related solutions. We support organizations across a variety of sectors including finance, retail, travel, telecommunications, utilities, gaming, government and insurance.
TU India has harnessed the power of our data, technology and IP which is either owned or partnered with to create a suite of Marketing Solutions that enable companies to more effectively manage their cost per acquisition, acquire better customers, and be more effective in where they spend their marketing budget. If you are looking for the benefits of working in a large organisation and the dynamism of a start-up, then this could be the right opportunity for you.
What You'll Bring:
We’re looking for a talented individual with a passion for marketing analytics and consulting to help our clients address their most challenging marketing effectiveness needs. The ideal candidate has a strong quantitative background, marketing solutions experience, and is well versed in the art of client management.
In the Manager, Marketing Solutions Consulting Services role, you’ll manage customer engagements. You’ll build your network with the top marketing leadership in major companies across virtually all industries. You’ll work hands on with quantitative marketing data to analyse and reveal the business drivers for big brands. You will develop expertise at the intersection of data, marketing, and consulting. Our work is not just about delivering a project and moving on to the next challenge. Instead, it’s about delivering an evolving stream of value and enabling fact-based decision making.

What You'll Bring:

Responsibilities

• You’ll be on the team that is the face of the company, the customer's go-to person who delivers on the promise of TransUnion.
• You will be the project lead on multi-faceted engagements, with the responsibility to organise internal teams and to develop enduring, trusted relationships with our clients.
• You will work to diagnose business needs, to translate them into questions that we will answer through our solutions and to architect ways to wrangle data from multiple sources.
• You will help our clients to understand their data and how it relates to their business objectives.
• You will identify and interpret trends and patterns in datasets to locate influences.
• You will conduct quantitative analyses (e.g. data investigations, UI analyses, data model assessments) in a defect-free manner to provide valuable insights for our clients.
• You will construct forecasts, recommendations and strategic / tactical plans based on business data and market knowledge.
• You will translate our analytics into the stakeholder’s native language, to tell stories to make complex ideas simple and to translate our findings into measurable, data-driven actions.
• You will establish a vision, frame key issues, and set a strategy while influencing key client executives and stakeholders to support significant change management.
• You will mentor the team (within Consulting Services and beyond) for growth and development.
• You will be responsible for a smooth and efficient delivery of products in TU’s Marketing Solutions portfolio while balancing client satisfaction, timing and budget targets.
• You will develop project scopes, project plans, risk mitigation strategies, and manage the daily implementation commensurate with project management and TransUnion best practices.
• You will support our sales team in business development initiatives as a subject matter expert.

Essential Skills & Experience:

• Track record of experience in analytics, strategy consulting and / or marketing consulting. Client facing experience required.
• Exceptional data, analytics, and quantitative acumen with an understanding of solutions like marketing mix models, multi-touch attribution, customer segmentation, identity management and / or data management platforms (or similar experiences in predictive analytics)
• Significant presentation experience with client audiences explaining data, insights, marketing optimisation and analytics.
• Advanced Excel and PowerPoint skills.
• Strong client management skills and an ability to build relationships with senior executives working with large brands.
• A highly effective cross functional communicator in both written and verbal skills.   
• Ability to mentor and lead junior analysts, whilst this role doesn't have direct reports immediately, this individual will be responsible for coaching and mentoring the junior team members. 

Impact You'll Make:

Desirable Skills & Experience:

• Advanced technical (Master’s) degree in Marketing, Statistics, Data and / or Analytics (or equivalent) preferred.
• Good understanding of Indian marketing data landscape and players in the market.
• Media agency experience/exposure and fluency in local media buying practices.
• Ability to represent complex data insights in simple visuals through experience of visual tools (e.g. Tableau etc.)
• Resilient work ethic with the capability to adapt to the situation, flexibility and nimbleness in terms of work planning, and the ability to think quickly on your feet.
• Experience in enterprise digital analytics tools such as Google Analytics and Adobe Analytics or ad serving technologies (such as DSPs etc.) is a plus.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

TransUnion Job Title

Manager II, Consulting Services