Boomi Logo

Boomi

Customer Journey Marketing Specialist - Marketo, Bangalore

Reposted 13 Hours Ago
Be an Early Applicant
Remote
Hiring Remotely in India
Mid level
Remote
Hiring Remotely in India
Mid level
As a Customer Journey Marketing Specialist, you will build and manage email campaigns, analyze performance data, and support customer lifecycle initiatives, while collaborating with cross-functional teams.
The summary above was generated by AI

About Boomi and What Makes Us Special

Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com  or visit our Boomi Careers page to learn more.

What You’ll Do
  • Build, QA, and schedule expansion email campaigns in Asana, Marketo and Salesforce

  • Draft campaign copy aligned to messaging strategy and recommend improvements where appropriate

  • Pull and analyze campaign performance data, sharing insights and optimization recommendations

  • Build and maintain campaign lists and audience segments with strong attention to accuracy

  • Support lifecycle programs across onboarding, adoption, and expansion through campaign execution and coordination

  • Maintain data hygiene and assist with reporting, tracking, and documentation across customer marketing initiatives

  • Partner with cross-functional stakeholders to ensure campaigns align to customer needs and expansion goals
     



The Experience You Bring
  • 3–5 years of experience in B2B SaaS marketing, lifecycle marketing, or customer marketing

  • Hands-on experience building campaigns in Marketo and Salesforce

  • Strong attention to detail with experience in QA, list building, and campaign execution

  • Experience analyzing campaign performance and recommending improvements

  • Clear written communication skills with the ability to draft effective customer-facing emails

  • Comfort working with data and maintaining operational accuracy

  • Ability to coordinate across cross-functional teams in a fast-paced environment


Be Bold. Be You. Be Boomi. We take pride in our culture and core values and are committed to being a place where everyone can be their true, authentic self. Our team members are our most valuable resources, and we look for and encourage diversity in backgrounds, thoughts, life experiences, knowledge, and capabilities.  

All employment decisions are based on business needs, job requirements, and individual qualifications.

Boomi strives to create an inclusive and accessible environment for candidates and employees. If you need accommodation during the application or interview process, please submit a request to [email protected]. This inbox is strictly for accommodations, please do not send resumes or general inquiries. 

Top Skills

Asana
Marketo
Salesforce

Similar Jobs at Boomi

3 Hours Ago
Remote
India
Mid level
Mid level
Cloud • Information Technology • Productivity • Software • Automation
The role involves managing Pendo for in-product engagement, designing in-app guides, analyzing product usage, and optimizing customer journeys.
Top Skills: AmplitudeCSSFigmaHTMLJavaScriptMixpanelPendoReactRest ApisSalesforceSegmentVue
7 Hours Ago
Remote
India
Senior level
Senior level
Cloud • Information Technology • Productivity • Software • Automation
As a Senior Software Quality Engineer, design and implement testing strategies for backend infrastructure and AI features ensuring reliability and quality across applications.
Top Skills: Ci/CdConfluenceGitJavaJIRALinuxPlaywrightPytestPythonSeleniumUnittestUnix
7 Days Ago
Remote
India
Mid level
Mid level
Cloud • Information Technology • Productivity • Software • Automation
As a Product Support Engineer at Boomi, you'll troubleshoot technical issues, engage with customers, and collaborate with teams to deliver solutions.
Top Skills: APIsAWSDockerEltETLGoogle Cloud PlatformGroovyJavaJavaScriptKubernetesLinuxAzureOauth 2.0PostmanReactWindows

What you need to know about the Mumbai Tech Scene

From haggling for the best price at Chor Bazaar to the bustle of Crawford Market, the energy of Mumbai's traditional markets is a key part of the city's charm. And while these markets will always have their place, the city also boasts a thriving e-commerce scene, ranking among the largest in the region. Driven by online sales in everything from snacks to licensed sports merchandise to children's apparel, the local industry is worth billions, with companies actively recruiting to meet the demands of continued growth.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account