Teams at The Works

Produce social and campaign copy, captions, and reel scripts; research brands, audiences and trends; build content calendars; contribute to brand communication strategy; collaborate with designers and account teams; support pitches and keep content aligned and timely.

Serve as primary client liaison for advertising campaigns: develop strategy, oversee execution, manage budgets, coordinate internal teams, monitor performance, produce reports, write campaign copy, and identify upsell opportunities while maintaining strong client relationships.

Lead strategy, execution, optimization, tracking and reporting for multi-client performance marketing campaigns across Google, Meta and LinkedIn. Manage budgets, attribution, tracking integrations (Meta Pixel, Conversion API, GTM, GA4), Shopify e-commerce feeds, build reports, troubleshoot discrepancies, and mentor junior team members while coordinating with creative, strategy and development teams.