Teams at Maker Lab

Set up, activate, optimise and report end-to-end programmatic campaigns across display, video, CTV, audio and high-impact formats. Manage trading operations, pacing and budgets, apply audience targeting and creative testing, follow QA processes, maintain documentation, provide weekly and end-of-campaign reporting, liaise with publishers, support proposals, and contribute to product and automation improvements within a remote team.

Lead an offshore delivery team for programmatic/biddable media, owning campaign performance, end-to-end process and QA, and managing Activation Specialists and Analysts in a remote-first environment. Translate strategy into actionable plans, troubleshoot platform issues, ensure billing and compliance, and build documentation, onboarding and escalation processes while reporting to leadership and supporting new business.

Support data ingestion and pipeline reliability for marketing data feeds; run and validate ML models for trend detection; test tokenisation/anonymisation for regional compliance; maintain dashboards and front-end interfaces; manage AI briefing intake and map historical campaign data; automate CSV macros and tune generative AI prompts for paid media workflows.