Jobs at Maker Lab

Set up, activate, optimise and report end-to-end programmatic campaigns across display, video, CTV, audio and high-impact formats. Manage trading operations, pacing and budgets, apply audience targeting and creative testing, follow QA processes, maintain documentation, provide weekly and end-of-campaign reporting, liaise with publishers, support proposals, and contribute to product and automation improvements within a remote team.

Lead an offshore delivery team for programmatic/biddable media, owning campaign performance, end-to-end process and QA, and managing Activation Specialists and Analysts in a remote-first environment. Translate strategy into actionable plans, troubleshoot platform issues, ensure billing and compliance, and build documentation, onboarding and escalation processes while reporting to leadership and supporting new business.

Support data ingestion and pipeline reliability for marketing data feeds; run and validate ML models for trend detection; test tokenisation/anonymisation for regional compliance; maintain dashboards and front-end interfaces; manage AI briefing intake and map historical campaign data; automate CSV macros and tune generative AI prompts for paid media workflows.

Build and maintain real-time data pipelines and front-end dashboards; train, deploy, and monitor ML models for trend detection and release success scoring; implement data tokenisation/anonymisation for cross-border compliance; automate briefing intake and ad deployment workflows using LLMs and Gen AI; collaborate with paid media and creative teams to operationalise AI-driven marketing solutions.

Lead audience strategy for a music & entertainment client by turning audience insights, AI, and predictive modelling into scalable marketing blueprints, overseeing generative AI tool rollout, building post-campaign engagement reports, partnering with data engineering, and delivering regional market intelligence to inform campaign decisions.

Execute daily campaign setup, asset uploads, audience configuration and quality checks across major self-service ad platforms. Automate bulk uploads with spreadsheets/macros, verify tracking pixels and conversion tags, coordinate creatives into live ad sets, and ensure campaign data feeds into central analytics backends.

Lead and deliver integrated digital marketing campaigns across websites, CRM, media, social and PR. Manage end-to-end production, timelines, localization across APAC, CMS merchandising and publishing, stakeholder reviews, post-launch analysis, and continuous tool improvements with Martech and Product teams.

The Marketing Manager will lead web operations in the Asia-Pacific region, focusing on web launches, A/B testing, localization, and analytics to enhance digital experiences.