Teams at The LEGO Group

Manage PR, partnership marketing, and strategic communications for LEGO in India. Develop owned and earned media ecosystems, increase share of voice, lead agency and stakeholder collaboration, execute events, present recommendations, and track performance to optimize plans. The role requires strong consumer brand marketing, digital-first communications, media relations, negotiation, analytics, writing, and presentation skills.

Develop and execute localized marketing plans for a children’s brand portfolio, using consumer, shopper, media, business, and campaign insights. Collaborate with marketing, sales, operations, regional teams, distributors, media agencies, and IP partners to drive demand and sales. Track performance, conduct reviews and benchmarking, support short- and long-term planning, and negotiate external partnerships.

Lead digital marketing initiatives for LEGO in India and Emerging Asia, focusing on strategic campaign development, media planning, and brand engagement.