Teams at HighLevel

Lead cross-functional revenue and product growth strategy by analyzing performance, identifying monetization and adoption opportunities, building business cases, and driving strategic initiatives from ideation through execution. Align Product, Finance, GTM, Marketing, Sales, and Customer Success, establish operating rhythms and success metrics, monitor outcomes, and improve planning and prioritization to drive measurable revenue and adoption gains.

Lead vision, strategy, and execution for a platform-grade Product Information Management system. Own catalog overhaul, API and data model design, multi-channel pricing, merchant UX, and cross-team alignment so PIM serves commerce and adjacent product teams at scale.

Lead the product for HighLevel's commerce operations: orders, subscriptions, transactions/ledger, inventory, taxation, coupons, gift cards, and fulfillment. Define internal accounting and public API surfaces, ensure cross-functional integration, and build composable, reliable primitives for merchant workflows and third-party accounting compatibility at scale.