Teams at Dr. Reddy’s Laboratories

Leads strategy, lifecycle management, market research, commercialization, and launch planning for innovative gastroenterology pharmaceutical assets. Coordinates marketing, R&D, regulatory, medical, sales, and market access teams from pre-launch incubation through post-launch performance management. Develops product positioning, pricing, distribution, and go-to-market plans while monitoring market trends, sales, market share, and customer feedback. Presents strategic updates and risks to senior leadership.

Develop and execute pharmaceutical brand growth and product launch strategies. Responsibilities include gathering KOL and market insights, creating business cases, analyzing competitors, preparing launch materials, training sales teams, monitoring brand performance, conducting market research, coordinating product supply with SCM, and incorporating regional sales feedback into product plans.