Lead frontend and email template development, enforce standards and reusable frameworks, ensure responsive and cross-client compatibility, review code and performance, integrate templates with marketing platforms, and mentor frontend engineers.
Key Responsibilities:
- Lead the design, development, and maintenance of high-quality email templates and web UI components.
- Establish and enforce front-end development standards, best practices, and reusable frameworks.
- Ensure pixel-perfect, responsive, and cross-browser-compatible UIs and emails.
- Review code, conduct performance audits, and resolve complex UI and rendering issues across varied email clients (Outlook, Gmail, Apple Mail, etc.).
- Collaborate with stakeholders (marketing, design, product) to plan and prioritize front-end and email initiatives.
- Mentor and coach frontend developers, fostering a culture of code quality and continuous improvement.
- Oversee the integration of email templates with marketing platforms (e.g., Zeta, Braize, Mailchimp, Salesforce Marketing Cloud).
- Stay current on front-end trends, tools, and frameworks, especially in the email development ecosystem.
Required Skills & Qualifications:
- 6+ years of experience in frontend development, including at least 2 years in a lead or senior developer role.
- Deep expertise in HTML5, CSS3, JavaScript, and Bootstrap.
- Ability to mentor and coach other developers to achieve better quality and velocity
- Advanced knowledge of responsive email development, including inline CSS, table-based layouts.
- Deep understanding of email client limitations and how to work around them (e.g., inline CSS, table-based layouts, etc.).
- Demonstrated experience ensuring cross-browser and cross-platform compatibility.
- Familiarity with front-end tooling (e.g., Webpack, Gulp), version control (Git), and CI/CD processes.
- Strong debugging and performance optimization skills.
- Excellent communication, leadership, and team collaboration abilities.
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