The Senior Web Designer will create high-impact, conversion-focused web designs using Figma. Responsibilities include interpreting briefs, conducting research, developing design systems, and producing brand assets. The role requires strong web design skills, experience with responsive design, and an understanding of user experience and conversion principles.
About the Role
Measure Marketing Results, Inc is a performance-driven digital marketing agency specializing in building high-converting websites and executing growth-focused campaigns across multiple industries.
We are expanding our design team and seeking a Senior Web Designer who is exceptional at their craft.
In this role, you will take ownership of the full design process - from interpreting briefs (detailed or rough) to conducting research, defining creative direction, and delivering high-impact, conversion-focused web designs. While this is primarily a hands-on design role, you may occasionally participate in client calls to present your work and gather feedback.
This role is ideal for someone who thrives in a focused design environment and enjoys creating work that is both visually compelling and performance driven.
Key Responsibilities
- Design complete websites in Figma (desktop and mobile), from wireframes to high-fidelity mock-ups, ready for development handoff
- Interpret project briefs and independently research industry trends, competitors, and target audiences to define creative direction
- Design with a conversion-first mindset, ensuring clear messaging hierarchy, effective CTA placement, and strong trust-building elements
- Create visually engaging page layouts using typography, color, imagery, and spacing to guide user experience and interaction
- Develop and maintain scalable design systems and reusable component libraries in Figma
- Produce supporting brand assets in Canva, including social media graphics, ad creatives, email headers, and presentation materials
- Deliver well-structured Figma files with proper auto-layout, naming conventions, responsive frames, and interaction states
- Participate in occasional client design review meetings to present work and incorporate feedback.
- Leverage AI Tools to guide the creative process
- Manage multiple projects simultaneously while meeting deadlines and proactively addressing scope or timeline concerns.
- Collaborate closely with developers, copywriters, and strategists to ensure alignment between design, messaging, and implementation
- Apply UX thinking, including user flows, journey mapping, and usability best practices to improve overall experience
- Ensure designs meet accessibility standards (WCAG) and maintain consistency across all breakpoints and devices
- Continuously optimize design workflows by incorporating AI tools and emerging design practices
Skills & Qualifications Required
- Advanced proficiency in Figma
- 5+ years of web design experience
- Strong understanding of typography, color theory, and visual hierarchy
- Expertise in responsive design principles
- Experience designing for conversion and user experience (UX)
- Proficiency in Canva Pro, Photoshop
- Hands-on experience with WordPress and Elementor (must-have)
- Experience building design systems and component libraries
- Strong visual storytelling and layout structuring skills
Preferred
- 5+ years of experience in an agency environment, working on global B2B/B2C/SaaS websites
- Strong grasp of UX principles, user flows, and conversion-focused design
- Proven ability to design high-performing website layouts and landing pages
- Experience collaborating with developers (WordPress or front-end teams)
- Strong attention to detail with clean file organization and handoff practices
Nice to Have
- Familiarity with AI design workflows
- Working knowledge of HTML/CSS
- Experience with Adobe Creative Suite
- Exposure to tools like Relume or Framer
- Motion design, Lottie animations, or video editing skills
Who You Are
- You bring 5+ years of experience backed by a strong, high-quality portfolio
- You understand how design influences attention, trust, and user behavior
- You can independently take projects from brief to execution
- You think beyond visuals - focusing on performance, conversion, and user flow
- You’re comfortable managing multiple projects in a fast-paced agency setup
- You maintain high standards for structure, clarity, and developer handoff
- Comfortable working with partial overlap in EST time zone for collaboration and client communication
Why Join Us
- Work on diverse, high-impact projects across industries
- Be part of a performance-driven, growth-focused team
- Opportunity to shape creative direction and influence outcomes
- Collaborative environment with a strong focus on quality and accountability
Top Skills
Adobe Creative Suite
Canva
Elementor
Figma
Wordpress
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