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GTECH Information Technology

Senior SEO Specialist - SEO (Remote)

Reposted 11 Days Ago
Remote
Hiring Remotely in India
Senior level
Remote
Hiring Remotely in India
Senior level
Lead SEO strategy and account management for multiple clients, focusing on technical SEO, semantic optimization, AI/GEO/LLM-driven search, content and on-page improvements, automation workflows, link-building, and performance reporting using SEO and AI tools to drive measurable organic growth.
The summary above was generated by AI

We are looking for a Senior SEO Specialist to join our fast-paced digital agency, someone who combines deep SEO expertise with AI-driven search strategy, automation thinking, and a strong understanding of how search is evolving beyond traditional SERPs.

This role is ideal for someone who understands not only Google rankings, but also visibility across AI-powered search ecosystems including Google AI Overviews (AIO), ChatGPT, Gemini, Perplexity, and other LLM-driven discovery platforms.

You'll manage and grow the organic performance of multiple client accounts across diverse industries, driving measurable business impact through technical SEO, semantic optimization, automation workflows, and AI-assisted execution.

This is a remote position and requires strong communication, self-management, and proficiency in remote collaboration tools.

Key Responsibilities

1. SEO Strategy & Account Management

  • Develop and execute end-to-end SEO strategies for multiple client accounts.
  • Conduct SEO audits, define KPIs, and deliver measurable growth in traffic, visibility, and conversions.
  • Stay ahead of Google algorithm updates, AI Overviews (AIO), GEO trends, and AI-driven ranking systems.
  • Translate technical and analytical findings into actionable client recommendations.
  • Research, prepare, and present SEO growth plans, performance reports, and strategic opportunities.
  • Support visibility growth across traditional SERPs and AI-powered search environments.

2. Keyword, Intent, Entity & Market Research

  • Conduct advanced keyword, entity, and topical authority research using AI-powered SEO tools.
  • Identify semantic clusters, search intent opportunities, and conversational search trends.
  • Map keywords and entities across the user journey to support SEO and GEO strategies.
  • Discover zero-click, featured snippet, and AI-generated search opportunities.
  • Benchmark competitor SEO, content, and SERP strategies to identify growth gaps.
  • Build content clusters designed for semantic relevance and AI retrieval systems.

3. AI Search, GEO & LLM Optimization

  • Optimize websites and content for Google AI Overviews (AIO), ChatGPT, Gemini, Perplexity, and emerging AI search platforms.
  • Support GEO (Generative Engine Optimization) strategies focused on entity authority and semantic relevance.
  • Structure content for AI retrieval, summarization, and answer-engine discoverability.
  • Implement AI-first SEO practices including conversational search optimization and topical entity mapping.
  • Monitor changes in AI-generated search results and identify new visibility opportunities.

4. On-Page & Content Optimization

  • Prepare SEO-first content briefs and collaborate closely with content writers.
  • Use AI and NLP tools (ChatGPT, SurferSEO, Frase, Jasper, Gemini) to improve content relevance and depth.
  • Ensure content aligns with EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) principles.
  • Optimize metadata, schema markup, heading structures, internal links, and semantic relevance.
  • Improve content for featured snippets, People Also Ask, AI summaries, and rich search results.

5. Technical SEO & Automation

  • Perform advanced technical SEO audits using Screaming Frog, Sitebulb, and enterprise crawling tools.
  • Resolve crawlability, indexation, canonicalization, Core Web Vitals, and performance issues.
  • Work with developers to ensure SEO best practices are implemented correctly.
  • Implement structured data and scalable technical SEO frameworks.
  • Build and support SEO automation workflows using Python, APIs, AI tools, or no-code platforms.
  • Support large-scale websites, multi-domain structures, and international SEO implementations.

6. Off-Page SEO, Digital PR & Authority Building

  • Develop ethical and scalable link-building and authority-building campaigns.
  • Support AI-assisted outreach and personalization workflows.
  • Monitor backlink quality, toxic links, and domain authority metrics.
  • Collaborate on digital PR and brand visibility initiatives.

7. Analytics, Reporting & Performance Insights

  • Measure SEO performance using GA4, GSC, Looker Studio, SEMrush, Ahrefs, and other analytics platforms.
  • Build insightful dashboards aligned with business KPIs and organic growth objectives.
  • Track visibility across traditional SERPs and AI-generated search experiences.
  • Use AI and automation to improve reporting efficiency and performance analysis.
  • Identify optimization opportunities using trends, anomalies, and competitive insights.

Requirements

Tools & Platforms Core SEO Tools: Google Search Console, GA4, Looker Studio, SEMrush, Ahrefs, Screaming Frog, GTM

AI & Automation Tools: ChatGPT, Claude, Gemini, Perplexity, SurferSEO, Frase, Jasper, ContentKing, Sitebulb, AirOps, NotebookLM

  • 4+ years of hands-on SEO experience, preferably within a digital agency environment.
  • Proven experience driving measurable SEO growth across multiple projects or industries.
  • Strong understanding of technical SEO, on-page SEO, content SEO, and semantic optimization.
  • Experience with AI Overviews (AIO), GEO, and AI-assisted search optimization.
  • Understanding of how LLMs retrieve, summarize, and surface content.
  • Experience using AI tools and automation workflows within SEO operations.
  • Familiarity with automation platforms for SEO workflows is highly preferred.
  • Strong analytical thinking and performance-driven mindset.
  • Excellent communication, reporting, presentation, and client-management skills.
  • Working knowledge of HTML, CSS, and JavaScript.
  • Bachelor's degree in Marketing, IT, or a related field.

If you are passionate about SEO, AI search, content systems, automation, and data-driven growth, this role is for you. Please submit your resume and portfolio for consideration.


Benefits
  • Competitive Salary & Growth Opportunities
  • Advanced Training in AI Search, GEO & SEO Automation
  • Opportunity to work on high-impact global projects
  • Exposure to cutting-edge SEO and AI workflows
  • Paid Time Off
  • Work From Home
  • Training & Development
  • Performance Bonus
  • Collaborative, innovation-driven agency environment

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