Build and maintain strong relationships with journalists, media houses, and industry influencers.
Draft and distribute press releases, media notes, and company announcements.
Coordinate media interviews, press conferences, and brand events.
Monitor media coverage and prepare regular PR reports.
Maintain and regularly update media databases across national, trade, regional, and vernacular media.
Develop internal and external communication materials.
Create compelling content for newsletters, company announcements, and leadership communications.
Ensure consistent messaging aligned with the company's brand identity.
Support initiatives to enhance brand visibility and corporate reputation.
Monitor media mentions and respond to PR opportunities or reputational issues.
Collaborate with internal teams to promote business achievements, partnerships, product launches, and company milestones.
Write articles, blogs, leadership quotes, case studies, and award nominations.
Develop engaging content for LinkedIn and other social media platforms.
Assist in preparing speeches, presentations, and executive communication.
Plan and execute PR campaigns, product launches, media events, and industry conferences.
Coordinate participation in exhibitions, webinars, and networking events.
Manage vendor and agency relationships for PR initiatives.
Track campaign performance, media reach, and brand sentiment.
Prepare monthly reports on PR activities and campaign effectiveness.
Identify opportunities to improve media visibility and audience engagement.
Requirements
Ø Experience working with regional and vernacular media networks across India.
Ø Bachelor's degree in Journalism, Mass Communication, Public Relations, Marketing, or a related field.
Ø 1+ years of experience in Public Relations, Corporate Communications, or Media Relations.
Ø Experience in an AdTech, Digital Marketing, Media, or Technology company is preferred.
Benefits
Ø Opportunity to work with a fast-growing AdTech and consumer growth organization.
Ø Exposure to corporate branding, leadership communications, and industry events.
