Marketing Specialist - Operations

While technology is the heart of our business, a global and diverse culture is the heart of our success. We love our people and we take pride in catering them to a culture built on transparency, diversity, integrity, learning and growth.
If working in an environment that encourages you to innovate and excel, not just in professional but personal life, interests you- you would enjoy your career with Quantiphi!

Key Responsibilities:

• Develop and manage marketing databases, ensuring high data quality and accessibility for the team.

• Analyze marketing metrics to identify cause-effect relationships between marketing actions and outcomes, and optimize the ROI on marketing campaigns.

• Implement and manage marketing automation tools and processes to improve campaign efficiency and scalability.

• Collaborate with marketing, sales ops, and IT departments to facilitate seamless integration and alignment of systems and data.

• Generate and deliver regular reports on marketing campaign performance, market trends, and consumer insights.

• Support the marketing team in the segmentation of the market to target specific consumer groups effectively.

• Assist in budget tracking and financial management of marketing expenditures.

• Stay updated with the latest trends and technologies in marketing operations and business intelligence.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Statistics, or a related field.

• Proven experience in marketing operations, data analysis, or business intelligence, preferably in a similar industry.

• Strong analytical skills and experience with reporting and data visualization tools such as Google Data Studio, Google Analytics, or similar.

• Experience with CRM and marketing automation tools like HubSpot, Pipedrive, and others.

• Excellent organizational and project management skills.

• Strong communication and interpersonal skills, capable of working collaboratively across multiple departments.

Preferred Skills:

• Advanced certification in Google Analytics, Google Data Studio, or related platforms.

• Knowledge and experience in managing large datasets.

• Experience in managing budgets and marketing finances.