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Contentstack

Marketing Operations Specialist II

Posted 4 Days Ago
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Bangalore, Bengaluru, Karnataka
Mid level
Bangalore, Bengaluru, Karnataka
Mid level
The Marketing Operations Specialist II role involves supporting global marketing campaigns by executing and optimizing campaigns through marketing automation platforms like Marketo. Responsibilities include building and deploying campaigns, maintaining marketing database integrity, collaborating with marketing teams, and ensuring compliance with global marketing regulations.
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What is Contentstack?

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge.

Contentstack and its employees are dedicated to the customers and communities they serve. The company is recognized for its unmatched customer care and tradition of giving back globally through the Contentstack Cares program, including proud support of Pledge 1% and Girls Who Code.

 Learn more at www.contentstack.com.

Who Are We?

At Contentstack we are more than colleagues, we are a tribe. Our vision is to pursue equity among our communities, employees, partners, and customers. We are global-diverse yet close; distributed yet connected. We are dreamers and dreammakers who challenge the status quo. We do the right thing, even when no one is watching. We are curious trendspotters and brave trendsetters. Our mission is to make Contentstack indispensable for organizations to tell their stories and to connect with the people they care about through inspiring, modern experiences. We care deeply about our customers and the communities we serve. #OneTeamOneDream. Chalo, let’s go!

About the Role

We are looking for a Marketing Operations Specialist to support our marketing team (NOAM, EMEA, APAC) in executing and optimizing campaigns through marketing automation platforms. This role will focus on campaign execution, marketing automation workflows, and operational efficiency to ensure smooth and effective marketing operations across global markets.

Responsibilities

Campaign Execution & Marketing Automation

  • Build, test, and deploy marketing campaigns in Marketo.
  • Ensure accurate audience segmentation and execution across email, paid media, and web.
  • Maintain and troubleshoot marketing automation workflows to optimize campaign performance.

Marketing Operations Support

  • Assist with platform management and configuration in Marketo and SFDC.
  • Maintain marketing database integrity and ensure proper campaign tagging.
  • Support marketing teams in optimizing campaign processes and automation best practices.

Collaboration & International Support

  • Work closely with regional marketing teams to implement localized campaigns.
  • Support cross-functional teams in campaign execution, platform management, and troubleshooting.
  • Ensure compliance with global marketing regulations (e.g., GDPR, CASL).

What You Bring

Experience: 3-5 years in marketing operations or campaign operations.
Technical Skills: Hands-on experience with marketing automation platforms (Marketo) and CRM (SFDC).
Detail-Oriented: Ability to troubleshoot campaign workflows and ensure smooth execution.
Global Mindset: Experience working with international marketing teams is a plus.
Collaboration: Strong ability to partner with cross-functional teams and adapt to different regional needs.

Bonus Points

Experience with email deliverability and compliance best practices.
Familiarity with A/B testing and optimization strategies.
Knowledge of campaign performance tracking and marketing analytics tools.

What Do We Offer?

Interesting Work | We hire curious trendspotters and brave trendsetters. This is NOT your boring, routine, cushy, rest-and-vest corporate job. This is the “challenge yourself” role where you learn something new every day, never stop growing, and have fun while you’re doing it. 

Tribe Vibe | We are more than colleagues, we are a tribe. We have a strict “no a**hole policy” and enforce it diligently. This means we spend time together - with spontaneous office happy hours, organized outings, and community volunteer opportunities. We are a diverse and distributed team, but we like to stay connected.

Bragging Rights | We are dreamers and dream makers. Our efforts pay off and we work with the most prestigious brands, from big-name retailers to airlines, to professional sports teams. Your contribution will make an impact with many of the most recognizable names in almost every industry including AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi, Walmart, and many more!

One Team One Dream | This is one of our values, and it shows. We don’t believe in artificial hierarchies. If you’re part of the tribe, you have an opportunity to contribute. Your voice will be heard and you will also receive regular updates about the business and its performance. Which, btw, is through the roof, so it’s a great time to be joining…


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