Manager - Quality Assurance_Performance Media

Posted 13 Days Ago
Be an Early Applicant
Mumbai, Maharashtra
5-7 Years Experience
AdTech • Marketing Tech
The Role
Manage and lead the quality assurance team in ensuring top-notch performance for digital marketing campaigns. Conduct audits, provide feedback, and make recommendations for client experience and revenue improvement. Develop and maintain knowledge in the field while identifying areas for process improvements.
Summary Generated by Built In

Company Description

Publicis Global Delivery (PGD)India

PGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent-a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 600+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all majorplatforms -Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

Publicis Groupe is the third largest communications group in the world, a leader in marketing, communication and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis. Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world. Founded in 1926 by Marcel Bleustein-Blanchet, the “father of French advertising”, Publicis Groupe is today led by its third CEO.in its history, Arthur Sadoun, Chairman & CEO. Maurice Lévy, who led the company for 30 years until June 2017, is today the Chairman of the Groupe’s Supervisory Board.

Job Description

· Thorough experience with SEM, Performance Marketing and Campaign Optimization is a must

· Google/ Bing/ AMS/ Facebook Ads/ SA 360 – Setup, optimization & Management – Practical Experience in working on each or most of these Platforms

· QA Audits per the process defined

· Documentation and maintaining QR log files on individual level

· Feedback/Refresher sessions

· Overall in-depth Analysis and provide recommendations for improved client experience and revenue generation

· Develop self, and maintain knowledge in relevant field at all times

· Oversee and continuously improve the area of Quality for the entire team which not only includes traditional QA but also all other aspects

· Responsible for conducting RCA on the overspend/underspend

· Should be able to understand the client requirements and design QA checklists

· Daily campaign level audits to be performed and provide feedback and recommendation

· Manage and maintain traditional QA best practices and documentation

· Identify trends in the data and recommend and assist in the implementation of changes in policies and processes

· Serve as subject matter expert on these activities and provide guidance and training to less experienced personnel.

· Identify potential areas for process or procedural improvements. Make recommendations and assist in implementing those approved.

Qualifications

Overall 5+ years with 2+ years into Quality Assurance (Digital Marketing only) 

Experience in Digital Marketing Agency is a must

Additional Information

Skills Requirements 

  • Extensive experience – Feedback & Coaching, Training etc.
  • Understanding of QA Framework, QA Methodologies etc.
  • Excellent Communication skills – Verbal & Non Verbal
  • Expert on Microsoft Excel
  • Presentation Skills
  • Trend analysis and reporting
  • People Management skills
  • Critical problem solving and issue resolution
  • Ability to multitask

Top Skills

Bing Ads
Facebook Ads
Google Ads
Sa 360
Sem
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

Jobs at Similar Companies

Alliant Credit Union Logo Alliant Credit Union

Data Analyst - Hybrid

Fintech • Financial Services
Hybrid
Chicago, IL, USA
843 Employees
Easy Apply
Remote
United States
985 Employees
Hybrid
Chicago, IL, USA
843 Employees

AffiniPay Logo AffiniPay

Sales Operations Manager

Fintech • Legal Tech • Payments • Sales • Software
Remote
United States
519 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account