The role involves strategizing publicity campaigns, managing budgets, developing press events, and maintaining media relations for JioHotstar. Requires 6-8 years experience in a Media or PR environment.
JioStar is looking for a PR person who can discerningly steer Publicity campaigns that tell compelling stories about JioHotstar’s offering of Hindi and International originals. The role presents an exciting opportunity for someone who lives and breathes entertainment and is passionate about building clutter breaking publicity campaigns to build strong viewer interest for our new shows in the pipeline, as well as the library content.
Key Responsibilities
- Strategizing clutter breaking publicity campaigns in alignment with the Marketing campaign for Hindi and International originals
- Co-develop and implement concepts for premieres and other press events relating to JioHotstar, including interviews with talent, set visits and press junkets for original, exclusive and first run content
- Managing budgets for publicity campaigns that aligns with Marketing budget
- Provide strategic recommendation to stakeholders with alignment of other functional leads
- Build and maintain strong relationships with relevant media in the region
- Conduct proactive and reactive media relations
- PR subject expert for JioHotstar
- Manage external public relations agency on several matters
Preferred Education & Experience
- 6-8 Years of experience.
- Must have worked at a Media, OTT Brand or a PR agency.
Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and steaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.
JioStar Thāne, Mahārāshtra, IND Office
Reliance Corporate IT Park LTD, Build.5, 1st Floor, C-Wi, 5, Thāne, Maharashtra , India, 400701
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