Manager Commercial Insights

Core Job Responsibilities:

Analysis and story boarding

• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales.
• Interpret, evaluate and interrelate various data sets and develop integrated business analysis for incorporation into strategic decision-making.
• Develop compelling narratives and visualizations to communicate data insights. Create storyboards that effectively convey the data story to stakeholders2.
• Reporting and Visualization: Create clear and concise reports and visualizations (charts, graphs, dashboards) that summarize findings and communicate insights to stakeholders
• Remain fully informed on market trends, other parties research and implement best practices.
• Analyze data for trends and patterns and Interpret data which helps business in critical decisions.
• Mapping market opportunities and Gap analysis
• Price point analysis impact on business. New product launch analysis.
• Therapy, Brand analysis with insights and recommendations.
• Communicate analytic solutions to stakeholders and implement improvements.
• Present findings to senior leadership to drive business decisions.
• Understand the various processes/systems and identify area for improvements to increase efficiency and reduce manual intervention.

Project Management:

• Define project scope, objectives, and deliverables. Develop detailed project plans, including timelines, milestones, and resource allocation
• Identify potential risks and develop mitigation strategies to ensure project success
• Stakeholder Communication: Serve as the primary point of contact for stakeholders, providing regular updates on project status and addressing any issues or concerns2.
• Maintain comprehensive project documentation, including plans, reports, and records of decisions.
• Monitor progress, manage periodic communication and drive adherence to project plan
• Work closely with business to understand their data needs and develop solutions to influence the business.

• Work closely with IT to ensure they are equipped with the right directions and guidance to execute the project within agreed timelines.

People & Stakeholder Management:

• Set goals and drive the overall roadmap for team.
• Motivate, empower, and develop personnel and identify those with the best strengths for the job.
• Coordination with IQVIA, SMSRC, or market audit related vendors

Position Accountability/Scope/ Size / Complexity:

• Analytical skills so they can understand significant amounts of information and data.
• Communication skills for gathering and interpreting data and presenting the results to the stakeholders.
• Critical thinking skills to assess all available information and determine the marketing strategy that is best for a company.
• Detail-oriented to complete precise data analysis.
• Manage deliverables from multiple sources to schedule with other priorities simultaneously.
• Strengthen relationship with senior leadership and other stakeholders.
• Automate manual activities to maximize the team efficiency.

Education & experience:  

• Graduate or MBA
• Overall >5 years of experience in Market Research, Business Intelligence, Analytics, Project Management

Competencies / Skills

• Market Research Analysis experience
• In-depth knowledge of IQVIA, SMSRC
• Great capacity to understand and relay complex data across industries.
• Strong communication and presentation skills
• Exceptional analytical and strategic / critical thinking abilities
• Good project management skills
• Customer centric and understanding needs to business.
• Good interpersonal skills – able to influence and engender collaboration with other teams and senior management.
• Problem solving approach.
• Advanced Excel skills
• Knowledge of analytics tools will be added advantage.