Manage and guide senior strategists and junior planners while leading strategy for client accounts, optimizing performance through data, and mentoring teams.
The purpose of this role is to manage senior strategists and planner/junior on day-to-day client strategy needs on a single account or group of accounts – guiding insight generation, creative briefs, selling narratives, strategic POVs and go-to market plans
Job Description:
Key ResponsibilitiesStrategic Leadership
- Define and lead the overall strategy for new pitches and all current accounts.
- Build frameworks rooted in cultural insights and consumer behavior
- Partner with creative, production, and client servicing teams to ensure strategy informs execution.
- Identify growth opportunities in emerging platforms, content formats, and audience segments.
Team Leadership & Development
- Lead, mentor, and grow a team of strategists, planners, and analysts.
- Foster a culture of innovation, curiosity, and insight-driven decision-making.
- Ensure the team delivers compelling strategies, pitches, and recommendations consistently.
Client & Stakeholder Management
- Act as the senior strategy lead for key clients, ensuring business goals are translated into content strategies.
- Lead presentations, workshops, and strategic conversations with clients and senior stakeholders.
- Build long-term relationships by positioning Dentsu Amplifi as a trusted strategic partner.
Research & Insights
- Leverage data and analytics to optimize performance and refine future content strategies.
- Stay ahead of digital, cultural, and social media trends to keep Dentsu’s work future-forward.
Integration & Innovation
- Ensure seamless integration of strategy across creative, influencer, content and media functions.
- Introduce new tools, frameworks, and methodologies to strengthen our strategic capabilities.
- Champion experimentation with new formats, technologies, and audience engagement models.
- Strong strategic and analytical thinking with a creative mindset.
- Deep understanding of social media ecosystems, short-form video, and audience behavior.
- Excellent leadership and team management skills.
- Strong storytelling and presentation skills for clients and internal stakeholders.
- Ability to balance long-term brand thinking with short-term performance metrics.
- Confident in managing senior client relationships and high-stakes conversations.
- Bachelor’s/Master’s degree in Marketing, Communications, Media, or related field.
10–12 years of experience
Location:
India - Maharashtra- Mumbai - Worli - Devchand House - Level 6Brand:
Dentsu CreativeTime Type:
Full timeContract Type:
PermanentTop Skills
Content Strategies
Data Analytics
Digital Marketing
Performance Optimization
Social Media
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