Group Head - Account Management

Job Description:

Key responsibilities:

➢Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned 
brands.
➢ Manage and supervise social & digital presence of the assigned brands including overall execution, online response management 
and maintenance of respective online media properties.
➢ Engage in hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, 
Websites, Mobile Apps, Relative blogs, Forums and more.
➢ Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine
basis thereby building internal teams’ partnership.
➢ Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in 
engaging & interacting with the online consumers and the brand.
➢ Prepare analysis, review & reports on campaign effectiveness by tracking KPI’s measuring the impact of social & digital media 
strategies.
➢ Plan & prepare monthly & quarterly campaign plansfor the brand.
➢ Be actively involved in SEO/Tech/Media/ORM efforts with the support team(s)
➢ Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, 
addition of new features and more
➢ Responsible to manage and update partner websitesin collaboration with internal teams as deemed necessary.
➢ Master media workflow & respective online toolsthus aiding the brand.
➢ Collaborate and guide the immediate team members- Digital Media Executive(s)
➢ Manage and overcome routine challenges.
➢ Liaison with the client thus maintain first level contact with brand POCs.
➢ Attend & cover on-ground events & workshops as deemed necessary.
➢ Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
➢ Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & 
techniques in routine.

Location:

Brand:

Time Type:

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