This role involves defining marketing objectives, driving strategies, empowering teams, and managing marketing efforts across multiple platforms to achieve growth.
Responsibilities:
1.Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
2. Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
3. Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
4. Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
5. Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
6. Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
Requirements:
1. 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
2. Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
3. Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
4. Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
5. Strong project management capability and detail orientation
6. Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
7. Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
8. A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
9. Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
Similar Jobs
Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Build and operate end-to-end full-stack features for Loom billing, subscriptions, integrations, and platform migrations. Develop responsive React interfaces, scalable backend APIs and microservices, payment and identity integrations, and reliable cloud-based systems. Responsibilities include observability, monitoring, testing, code reviews, documentation, security, performance optimization, and participation in Agile ceremonies and technical design reviews.
Top Skills:
AWSBitbucketCi/CdConfluenceCypressDockerGitJavaJavaScriptJestJIRAMicroservicesMochaMySQLNode.jsPostgresPythonReactRest ApisTypescript
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Serve as the primary post-implementation contact for top customers, craft joint success plans, run executive business reviews and workshops, mentor teammates, support French-speaking customers, and advise on customizing Samsara’s IoT platform to drive safety, efficiency, and sustainability.
Top Skills:
IotSamsara PlatformVehicle TelematicsVideo-Based Safety
Marketing Tech • Social Media • Software • Analytics • Business Intelligence
Own the strategy, roadmap, delivery, pricing, and growth of Sprout Social’s Listening product. Drive adoption and competitive differentiation through customer discovery, market analysis, product investments, and cross-functional collaboration with Engineering, Design, Marketing, Sales, Customer Experience, and GTM teams. Establish success metrics, optimize usage and pricing opportunities, communicate product direction, and lead roadmap execution across distributed teams.
Top Skills:
AnalyticsProduct AnalyticsSaaSSocial Media Intelligence
What you need to know about the Mumbai Tech Scene
From haggling for the best price at Chor Bazaar to the bustle of Crawford Market, the energy of Mumbai's traditional markets is a key part of the city's charm. And while these markets will always have their place, the city also boasts a thriving e-commerce scene, ranking among the largest in the region. Driven by online sales in everything from snacks to licensed sports merchandise to children's apparel, the local industry is worth billions, with companies actively recruiting to meet the demands of continued growth.
