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CleverTap

Email Success Specialist

Posted 15 Days Ago
Be an Early Applicant
Hybrid
Mumbai, Maharashtra
Mid level
Hybrid
Mumbai, Maharashtra
Mid level
You will manage email onboarding for customers, ensuring their needs are met and KPIs achieved. Responsibilities include advising on email best practices, monitoring client performance, resolving deliverability issues, and educating teams. Familiarity with email standards and web technologies is required, along with experience in customer interaction and project management.
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About the Role:

As an Email Success Specialist you will be responsible for ensuring the successful onboarding of email customers by achieving their Use cases/KPIs.Customer retention by helping brands with email best practices and recommendations, strategize the email program to improve their ROI/performance leading to contract renewal.


What will you do:

- Build, manage and help with the onboarding process of new customers who want to use email through CleverTap. 

- Role will have a combination of superb customer interaction abilities and solving complex technical issues.

- Strategize and educate the existing email customers with best practices and recommendations.

- Proactive monitoring of client's email performance and timely inputs to ensure better inbox placement.

- Consult with the clients on creatives and email marketing techniques, performance metrics (opens, clicks, bounces, spam complaints).

- Analyze and solve customer reported issues on email deliverability.

- Train internal team members i.e. Customer Success Manager / Technical Account Managers regarding email best practices/setup

- Meeting customers as a periodical review or to resolve the email deliverability issues.- Manage and report email lifecycle updates.

- Help customers with Warming Up their IP/Domains

- Run a quality check on infra to ensure that everything is smooth & updated

- Enforce Email standards like SPF, DKIM and DMARC for all new or existing customers.

- Assist customers to implement AMP, BIMI and Google Annotations.

- Be up to date with global email trends, and help implement them within internally and externally- Tracking and correcting DNSBL listings and other ISP blocks.

- Designing and running tests on Email Deliverability.

- Documentation and blog writing for email related topics.

- Can also manage individual top project priorities and deadlines.

- And can take a First principles approach to problem-solving .


What are we looking for?

Must have:

- Well versed skills on email deliverability concepts.

- 3-5 years of experience in email deliverability and customer facing.

- Hands on experience on smooth customer onboarding and email volume warmup for a seamless customer experience.

- Knowledge of Web technologies (DNS); Email Authentication (DKIM, SPF, DMARC).

- Ability to implement AMP, BIMI and Google Annotations.

- Solve email deliverability related issues.

- Work on ROI/Performance improvement projects.

- Behavioural: Cross team collaboration, interest in problem solving, communication


Good to have:

-Experience with enterprise email marketing platforms

- Sendgrid, Mailgun, Netcore etc.

-Email Scripting knowledge - HTML/CSS/JS.

-Measures of success:-CSAT score.

-Customer retention success rate.

-Email Warmup not exceeding the average TTV.

-Target to achieve KPIs/Use Cases of new onboards.


Why join us?

- Be a part of a global growth stage startup

- Work in a fast-paced, dynamic environment where your contribution matters

- You are passionate about technology and its impact on the high growth mobile technology space

- Innovate at scale, with learning opportunities


About CleverTap:

CleverTap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value. CleverTap is trusted by over 2000 brands like Domino’s, Levis, Jio, Papa John’s, Zomato, Kotak Bank, Air Asia, Carousell, TD Bank, and Tesco to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale.Backed by top-tier investors such as Accel, Peak XV Partners, Tiger Global, CDPQ and 360 One, the company is headquartered in San Francisco, with presence across Seattle, London, São Paulo, Bogota, Mexico, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, Vietnam, and Jakarta.

For more information, visit clevertap.com or follow us on:

LinkedIn: https://www.linkedin.com/company/clevertap/

X: https://twitter.com/CleverTap


If you think you’d be a good fit for this role, we’d love for you to apply!CleverTap is dedicated to establishing an inclusive culture that welcomes individuals from diverse backgrounds, encouraging them to contribute their unique perspectives to our workplace.We are committed to cultivating an empowering environment, enabling each of us to reach the peak of our professional careers.We're excited to showcase what we have to offer!

Top Skills

CSS
HTML
JavaScript

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