Digital Marketing Associate

About Us:
We are a luxury jewelry global powerhouse, with over 120 years of legacy and 3 design studios catering to retailers globally, along with building human-centric brands Her Story and Unsaid for consumers. Our aim is to make jewelry more relevant to the evolving new customer, with superior craftsmanship and stories told in design. We do this with a deep knowledge of our consumers, centering everything we do, from in-sighting to creation, around them. Helping create new desires in the world of jewelry.

At Walking Tree, we are a team of inspired professionals who mine insights and build on unique and innovative ideas together, to form a disruptive and forward-thinking jewelry powerhouse.

For us, our people come first. We are sensitive to the needs of those who make us who we are. We aspire to create simply joyful workspaces that inspire creativity and collaboration. Pooling from our years of expertise and a core value system in place, we ensure that every Walking Tree workspace is infused with infectious energy, resulting in a buzzing creative flow.

Browse through below website link to know more about us:

Designation: Digital Marketing Associate 

Company: Walking Tree Ventures Pvt Ltd

Years of Experience Required: 2 to 3 years

Role Summary:

Digital Associate is responsible for managing community interactions and engagement across various digital platforms.

Key Responsibilities:

1. Community Interaction and Engagement:

· Respond promptly to comments and customer queries on Instagram, ensuring effective and empathetic communication.

· Engage actively with followers on all social media accounts to foster a vibrant and interactive community.

2. Digital Posting and Content Management:

· Manage digital posting across various platforms, ensuring content consistency, relevance, and adherence to brand guidelines.

· Oversee YouTube channels, including content posting, interaction, and optimization.

3. Boosting Techniques Implementation:

· Learn and implement boosting techniques/strategies as per provided training to enhance content reach and engagement.

4. Collaboration and Consistency:

· Collaborate with Marketing, PR, and Communications teams to ensure brand consistency across all digital channels.

· Contribute ideas and suggestions towards community building and social media strategies; execute approved ideas.

5. Market Research and Target Audience Identification:

· Conduct market research to identify target audiences and understand customer preferences.

· Utilize insights to tailor content and engagement strategies effectively.

6. Brand Awareness:

· Participate in and coordinate marketing events to boost brand awareness and community engagement.

· Monitor and report on feedback and online reviews, extracting valuable insights for continuous improvement.

7. Industry Awareness:

· Stay abreast of industry trends and best practices in digital marketing.

· Apply the latest industry knowledge to enhance social media strategies and community engagement.

· Excellent Communication Skills

· Customer-Focused Attitude

· Analytical Thinking

· Attention to Detail

· Adaptability

· Empathy and Patience

· Problem-Solving Skills

· Collaborative Nature

· Tech Savvy

· Organizational Skills

· Positive Attitude

· Continuous Learner

· Creative

At Walking Tree, we pride ourselves on our inclusive, collaborative, and innovative culture. We believe that our employees are our most valuable asset, and we strive to create an environment where everyone feels valued, inspired, and empowered. We encourage creativity and value the unique perspectives of all team members, fostering a culture of continuous learning and growth.

We offer a wide range of benefits to support our team, including:

• Opportunity to work with international teams and some of the best talent in the world.
• Competitive salary and performance-based bonuses.
• Professional development and continuous learning opportunities.
• Opportunities for internal growth and promotions within the company.
• Employee discount on company products and merchandise.

We are committed to upholding our core values of integrity, respect, and excellence, and we seek to reflect these in every interaction, both internally and externally.