Campaign Platform Specialist

Posted 6 Days Ago
Be an Early Applicant
Thane, Maharashtra
7+ Years Experience
AdTech • Marketing Tech
The Role
Seeking a talented Oracle Eloqua Journey Builder to design, implement, and optimize customer journeys using Oracle Eloqua. Responsibilities include email campaign production, deployment, performance analysis, and reporting. Requires Bachelor's or Master's degree in Computer Science with at least 7 years of IT experience and 4+ years of relevant Eloqua experience.
Summary Generated by Built In

We are seeking a talented Oracle Eloqua Journey Builder to join our campaign management team. The ideal candidate will be responsible for designing, implementing, and optimizing customer journeys using Oracle Eloqua. This role requires a deep understanding of marketing automation, customer segmentation, and data-driven decision-making

Job Description:

Job Description: 

 

Must Have Skills: 

 

  • Eloqua Marketing Automation  

  • Excellent HTML/CSS knowledge  

  • Design and layouts of emails are optimized  

  • Strong interpersonal and communication skills  

 

 

Good to have Skills:  

  • Eloqua Marketing cloud applications and implementations use cases 

  • Working knowledge of e-Commerce  

  • Understanding data and campaign building  

  • Programming Skills HTML, CSS, Knowledge on JavaScript etc  

 

Key Responsibilities: 

  • Excellent communication and problem-solving skills  

  • HTML campaign production and deployment 

  • Execute a wide variety of email marketing campaigns in Eloqua Marketing Cloud 

  • Transfer new email ideas into responsive email templates with excellent HTML/CSS knowledge 

  • Ensuring design and layouts of emails are optimized, user and mobile-friendly 

  • Analyse email performance to get smart insights and opportunities for improvements on our email campaigns 

  • Measure and report performance of our email marketing efforts through web analytics tools 

  • Develop reports to give insight on relevant KPIs and campaign optimization 

  • Ensure emails follow industry policies and best practices 

  • Ensuring design and layouts of emails are optimized, user and mobile-friendly 

  • Measure and report performance of email marketing efforts through web analytics tools 

  • HTML / CSS the creation of responsive email templates and their functionality in various email to clients 

 

Qualifications: 

  • Bachelor’s or Master Degree in Computer Science with >= 7 years of IT experience 

  • Relevant Elogua Experience >= 4 yrs 

  • Strong understanding on Eloqua Marketing Automation and Adobe Creative Suite

Location:

DGS India - Mumbai - Thane Ashar IT Park

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Top Skills

CSS
HTML
JavaScript
The Company
15,492 Employees
On-site Workplace

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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