Business Director

About WPP Media 

WP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About Mindshare: A Leading WPP Media Brand,

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

Reporting of the role

This role reports to the – Senior Director – The Exchange

3 best things about the job:

1. Working for the fastest growing client, it provides and asks for unusual approaches to the traditional media theories, setting up best in class planning standards across categories/agencies  
2. Lead & mentor a team of experts to deliver high quality product for client portfolio
3. Attain strong understanding of cross channel media strategy pertaining to the fields of innovations, data, voice and content

In this role, your goals will be:

In three months:

• Understand the category and brand objectives for the year
• Understand and take initiative towards agencies goal for the year.

In six months:

• Successfully lead the account and engage with the client on brand’s media approach
• Initiated & delivered at least 2 innovations in the space of Content, Voice and integrations
• Understands the In-house products/software’s very well to demonstrate the same during client conversations

In 12 months:

• Worked on multiple Award entries
• Ideated and implemented effective ways to communicate the brand stories during different kinds of media associations
• Built high credibility with the team & client

What your day job looks like:

• Provide strategic communications & planning leadership on your set of brands
• Help build effective media interventions on the back of strong Communication planning
• Act as a senior level contact for the client and have a strong understanding of cross channel media strategy. Should be able to lead strategic conversations on Media and communication planning
• Be responsible for the planning team career development & progression in the team
• Develop creative ideas and disruptive communication innovations for the client, aligned with their business, customer, and brand goals.

Skills and Experience

What you’ll bring:

• Persuasive
• Pro active
• Communication skills
• Stake holder management
• Makes good presentations

Minimum qualifications:

• Minimum 5-8 Years of experience handling integrated media planning, content and strategy
• Experience in handling multiple clients in top agencies is preferred
• MBA – Marketing

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.