Associate Program Manager

We are seeking an experienced and dynamic Technology Solutions Marketing Manager to drive awareness, engagement, and growth of our new and existing technology solutions, with a specific focus on Data and Analytics. 

This role bridges technology expertise with marketing strategy, shaping how we communicate innovation, value and insight to customers, partners and internal teams. This role requires a strategic thinker with excellent communication skills and a deep understanding of market trends, competitor activities and customer needs. 

Experience in growth marketing and integrated marketing campaigns is a must.

The ideal candidate combines an analytical mindset, with strategic thinking and marketing skills to craft clear and compelling narratives about our technology solutions. We are looking for proven track record of launching and/or marketing technology solutions in the US and European markets, particularly mid-sized organizations. 

Responsibilities:

• Develop and execute comprehensive marketing strategies to drive awareness, adoption, and revenue growth.
• Conduct thorough market research + work with sales and product teams to identify target audiences, understand customer needs, and identify market opportunities.
• Collaborate with product management, sales, and central marketing teams to create and implement go-to-market plans, effective sales tools and materials.
• Develop compelling product messaging and positioning that resonates with target audiences.
• Create and manage marketing collaterals, including product brochures, whitepapers, case studies, product videos, and pitch decks.
• Create and manage the marketing budget for the portfolio
• Monitor and analyze performance metrics to measure the effectiveness of marketing campaigns and strategies.
• Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers

Required Skills and Experience:

• Bachelor’s degree in Marketing, Business, or a related field.; MBA preferred.
• 10+ years of experience in product marketing, preferably within the technology sector.
• Proven experience launching technology products in the US and European markets for startups or mid-sized companies.
• Strong understanding of the data and analytics space, solutions and technology
• Excellent written and verbal communication skills, with the ability to create compelling marketing materials.
• Strong project management skills, with the ability to manage multiple projects simultaneously.
• Ability to work collaboratively in a fast-paced, dynamic environment.

• Strong experience with marketing technology and operations including marketing and sales automation, CRM, ABM and ad tech, engagement platforms, and performance marketing

• Creative thinker with a passion for innovation and continuous improvement.

Skills and Attributes

• Strategic thinking and problem-solving skills.
• Ability to translate complex technical concepts into clear, customer-focused messaging.
• Strong interpersonal skills and the ability to build relationships with diverse stakeholders.
• High level of initiative and self-motivation.
• Adaptability and flexibility to thrive in a rapidly changing environment.
• Detail-oriented with a focus on quality and accuracy.

If you are passionate about product marketing and have a track record of success in launching and marketing technology products, we would love to hear from you. Apply now to join our team at eClerx and help us drive the future of technology solutions.

eClerx is a global leader in productized services, bringing together people, technology and domain expertise to amplify business results. Our mission is to set the benchmark for client service and success in our industry. Our vision is to be the innovation partner of choice for technology, data analytics and process management services. Since our inception in 2000, we've partnered with top companies across various industries, including financial services, telecommunications, retail, and high-tech. Our innovative solutions and domain expertise help businesses optimize operations, improve efficiency, and drive growth. With over 18,000 employees worldwide, eClerx is dedicated to delivering excellence through smart automation and data-driven insights. At eClerx, we believe in nurturing talent and providing hands-on experience.

eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, per applicable law.