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Job Description:
Key responsibilities:
- Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned brands.
- Manage and supervise social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties.
- Engage in hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, Websites, Mobile Apps, Relative blogs, Forums and more.
- Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine basis thereby building internal teams’ partnership.
- Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in engaging & interacting with the online consumers and the brand.
- Prepare analysis, review & reports on campaign effectiveness by tracking KPI’s measuring the impact of social & digital media strategies.
- Plan & prepare monthly & quarterly campaign plans for the brand.
- Be actively involved in SEO/Tech/Media/ORM efforts with the support team(s)
- Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more
- Responsible to manage and update partner websites in collaboration with internal teams as deemed necessary.
- Master media workflow & respective online tools thus aiding the brand. ➢ Collaborate and guide the immediate team members- Digital Media Executive(s) ➢ Manage and overcome routine challenges.
- Liaison with the client thus maintain first level contact with brand POCs.
- Attend & cover on-ground events & workshops as deemed necessary.
- Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
- Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine.
Location:
India - Maharashtra- Mumbai - Worli - Devchand House - Level 6Brand:
Dentsu CreativeTime Type:
Full timeContract Type:
PermanentWhat you need to know about the Mumbai Tech Scene
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