Top 5 things you will do in your role:
- Coverage reports across different formats incorporating news from traditional, online and digital social media platforms.
- Analysis of news for specific clients on monthly, quarterly, half yearly and annual basis.
- Understand and put to use different metrics to analyze news with the help of online tools
- Maintaining an updated central repository of media contacts from key sectors.
- Mapping the social media influencers for specific clients.
Top 5 Thing you need to have for this role:
- 1-2 years of experience in Public Relations
- Demonstrated problem solving skills (e.g., research, organize findings).
- Knowledge of Microsoft Office (Excel, Word, PowerPoint).
- Should have knowledge to prepare media coverage reports
- Should have fair understanding of media tracking
- Knowledge of media monitoring
- Should have understanding of different publications available for different domain
- Coordination and organization.
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What We Do
A global communications agency: creative problem-solvers for some of the world's most iconic b2b and b2c brands.
Got a challenge that needs fresh thinking? We’d love to hear from you.
We influence behavior where real life happens – in the moment.
The world has changed, and it continues to change quickly. Real-time, on-demand, access to information. 24-hour news cycles. Attention spans are shrinking. Competition for attention is fierce. New products are brought to market in shorter timeframes. Categories are disrupted or become obsolete. Shorter life cycles for businesses.
This noisy and complicated environment makes it harder than ever for brands to connect and be relevant.
The way we think, act and behave is influenced by a lifetime of experiences. But every so often, there is a moment that draws focus – that makes us more receptive to being engaged. Such as being the CEO of a firm that’s just been hacked; receiving a diagnosis at the doctors; finding out you’re about to be parents. Every moment encapsulates many things – the sum of experiences, a trigger, the time of day, a psychological state and much more.
And knowing the trigger of events or series of moments that follow, we can design engaging communications every step of the way.
This deep understanding helps us make brands hyper relevant, contextual and meaningful, and ultimately, create lasting impact on your business.
We are Current.
