‘COLORS’ is Viacom18’s flagship brand in the entertainment space in India. A combination of ‘emotions’ and ‘variety’, COLORS, launched on 21st July 2008, offers an entire spectrum of emotions to its viewers. From fiction shows to format shows to reality shows to blockbuster movies – the basket contains all ‘Jazbaat Ke Rang’. ‘COLORS’ is dedicated to promoting ‘cohesive viewing’, through shows such as Udaariyaan, Bekaaboo, Parineetii, Junooniyatt, Agnisakshi… Ek Samjhauta, PyarKe Saat Vachan Dharampatnii, Saavi Ki Savaari, Suhaagan, Naagin, Tere Ishq Mein Ghayal, Bigg Boss, and Khatron Ke Khiladi amongst others.
What you will do :-
- Optimize the pricing strategy Channel projects to maximize revenue and margins.
- Custodian & Publisher of all Revenue, Cost, Margin related MIS for the Internal stakeholders.
- Building understanding of the Broadcast Industry and clients through reports, trends, BARC Data and Imparting the same to the sales team.
- Weekly television ratings analysis, tracking and competition mapping for the YME + Movie genre, across active advertisers
- Identifying the key advertising movements shaping the genre and TG viewing habits
- Sharing viewership insights with the sales team on weekly basis
- Support ad-sales team with post analysis of client campaigns, FCT consumption trends, viewership trends, CPRP analysis
- Maintain regular weekly and monthly MIS
- Provide support on all macro level TV viewership projects/analysis required by business
- Collaborate and provide support as per requirement across BU’s various functions.
- Provide any support required for presentations and data analysis to the leadership team
- Coordinate and share data in different formats for Dashboards to central Sales Team
- Brand integration ideas against brand briefs
Who should apply :-
- Strong Quantitative and Analytical ability.
- Overall, 5 – 7 years of relevant experience, MBA preferred.
- Ability to drive project execution and meet internal/client expectations independently.
- Enterprising & Go-getter, Driven and Self-motivated.
- Great communication and interpersonal skills to liaise with multiple external and internal stakeholders.
Viacom18 Media Pvt. Ltd. is one of India’s fastest-growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational, and multicultural brand experiences. Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on the ground, in cinemas, and merchandise. Its portfolio of 38 channels across general entertainment, movies, sports, youth, music, and kids genres delights consumers across the country with its eclectic mix of programming. JioCinema, Viacom18’s OTT platform, is one of India’s leading streaming services and most popular destination for live sports. Viacom18 Studios has successfully produced and distributed iconic Hindi films and clutter-breaking regional films for over 13 years in India.
We are an equal opportunity employer and all qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status.
What We Do
Viacom18 Media Pvt. Ltd. is India’s fastest growing entertainment network and a house of more than 3 dozen iconic brands. Viacom18 defines entertainment in India by touching people across its core lines of businesses – broadcast, digital, experiential, filmed entertainment and consumer products. Our vision is to be the most admired media & entertainment company by continuously entertaining, engaging and enriching the life of every Indian through sustained innovation and thought leadership.
Our bouquet of iconic brands include COLORS, Rishtey, Rishtey Cineplex, MTV, MTV Beats, Vh1 India, COLORS INFINITY, Comedy Central, COLORS Marathi, COLORS Gujarati, COLORS Bangla, COLORS Kannada, COLORS Super, COLORS Odiya, Nickelodeon, Sonic, Nick Junior, Nick HD+, VOOT, Viacom18 Motion Pictures, Viacom18 Integrated Network Solutions and Viacom18 Consumer Products