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iion

Advertiser Success Lead (IN)

Posted 20 Days Ago
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In-Office
Mumbai City Rural, Uran, Raigad, Maharashtra, IND
Senior level
In-Office
Mumbai City Rural, Uran, Raigad, Maharashtra, IND
Senior level
Manages the full lifecycle of digital advertising campaigns across gaming environments for APAC and EU clients, agencies, and resellers. Responsibilities include onboarding, platform training, campaign oversight, reporting, post-campaign analysis, client relationship management, upselling, and communicating product feedback. The role partners with sales, campaign management, and product teams to meet KPIs, improve platform adoption, and identify growth opportunities.
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About Us
iion is the leading global game advertising platform, reaching brands’ ideal customers across all gaming environments. We are ambitious trailblazers, aiming to be an indispensable element in brands' media strategy. We are a growing team of 50+ people, working primarily remote, headquartered in Australia and consisting of teams working across APAC and Europe.

About The Role
This role requires managing the entire life cycle of digital advertising campaigns in the gaming landscape, working with partners and re-sellers across the APAC & EU markets. It demands a combination of deep Programmatic knowledge, campaign management, technical product knowledge, client leadership and the ability to identify opportunities that drive growth and long-term success for our advertiser client partnerships, while meeting the demands of multiple stakeholders.

Role Responsibilities:
  • Build and nurture strong partnerships with re-sellers, agencies and clients, ensuring exceptional service delivery
  • Collaborate with the regional/global sales teams to maximize iion's market presence and effectiveness with key re-sellers and agency groups
  • Lead partner/client onboarding, training, and platform demos, ensuring complete understanding of platform features and benefits
  • Deliver timely and compelling campaign reporting (weekly / monthly) and post-campaign analysis that showcase campaign success and drive future strategies
  • Oversee the entire campaign lifecycle, ensuring KPIs and client expectations are consistently met in partnership with internal campaign managers
  • Gather and communicate client feedback and platform issues to internal product teams to facilitate ongoing platform improvement
  • Proactively inform clients of platform updates, new features and up-sell packages (seasonal, festive, major events etc.)
  • Utilize market research and intelligence tools to develop insightful proposals and identify future growth opportunities

Role Requirements:
  • Minimum 6+ years in digital media/operations and in client-facing roles at agencies or AdTech companies
  • Strong commercial acumen: comfortable with CPMs, margins, rate negotiation and growing reseller and agency revenue
  • Deep expertise in digital and programmatic advertising (DSPs/ SSPs, media, tracking, analytics)
  • Broad digital media knowledge (Programmatic, CTV, Social)
  • Strong client-facing skills, with a knack for identifying new opportunities and up-sell
  • Proven ability to tell impactful stories using data and insights to influence client decisions
  • Skilled in giving platform demos and client training/onboarding on Adtech/Programmatic platforms
  • Excellent written and verbal communication skills in English with strong spelling and grammar
  • Ambitious with strong values of collaboration, agility, and willingness to challenge the status quo

Good to have:
  • Confident using AI tools day-to-day to speed up reporting, analysis and proposals
  • Understanding of regional ad spending patterns (seasonality, events etc.)
  • Excellent project management and numerical skills
  • Experience with gaming channels/ strategies and playable ads is a bonus
  • Ability to persuade clients and evaluate creative assets effectively
  • Detail-oriented, analytical, with strong project management skills
  • Start-up experience

*This is a fully remote role, with a preference for candidates based in Mumbai, New Delhi, Bangalore, Hyderabad

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